AFCON 2027: The Boom of Tourism and Real Estate in Tanzania and Zanzibar
The AFCON and its global visibility will create significant investment opportunities, particularly in the booming real estate sector.
In 2027, Tanzania, in collaboration with Kenya and Uganda, will host the Africa Cup of Nations (AFCON), an event that goes far beyond sports. For Tanzania, and especially Zanzibar, AFCON is a unique opportunity to boost tourism and energize the real estate market, two key sectors for the country’s economic growth.
Impact on Tourism: A Surge in Visitors
Hosting the 2027 AFCON will inevitably draw thousands/millions of visitors, not only to watch the matches but also to explore the cultural and natural treasures of Tanzania and Zanzibar. This massive influx of tourists could mirror the impact observed in Côte d’Ivoire during previous AFCON editions. For instance, during AFCON 2023, Côte d’Ivoire experienced a significant increase in tourist arrivals, with higher hotel occupancy rates and boosted local consumption driven by the presence of supporters Source.
For Tanzania, this translates to increased tourism revenue, greater international visibility, and long-term development potential. Visitors coming for AFCON will have the chance to discover the wonders of Zanzibar, including its idyllic beaches, national parks, and unique historical heritage. Moreover, the international promotion of the event will put Tanzania in the spotlight, attracting not only football fans but also international tourists seeking adventure and new experiences.
Energizing the Real Estate Market
The organization of the 2027 AFCON is also expected to boost Tanzania’s real estate sector, particularly in Zanzibar. In Côte d’Ivoire, the impact of AFCON on the real estate market was significant, with increased demand for housing and modern infrastructure to accommodate visitors and investors. New constructions emerged, along with the renovation of existing infrastructure, contributing to the modernization of urban landscapes and improving the quality of life for residents.
Similarly, in Tanzania, preparations for the 2027 AFCON will involve the construction of new stadiums, hotels, and other infrastructure, creating large-scale real estate investment opportunities. Zanzibar, in particular, could see a rise in investments in tourist properties such as hotel resorts, luxury residences, and short-term rental accommodations. The demand for properties near the new sports infrastructure, like the Samia Suluhu Hassan Stadium in Arusha, could also see an increase.
Comparison with Côte d’Ivoire, AFCON 2023
Côte d’Ivoire demonstrated how AFCON can be a driver of economic development, transforming sectors such as tourism and real estate. Tanzania, with its unique natural and cultural assets, is well-positioned to capitalize on this opportunity. In comparison, Tanzania has the advantage of having an established tourist destination like Zanzibar, which can attract visitors’ interest far beyond the sporting event itself.
Investing Before AFCON in Tanzania: A Unique Opportunity
AFCON 2027 represents a strategic opportunity for Tanzania and Zanzibar to strengthen their position as major tourist destinations and attract significant investments in the real estate sector. By leveraging the experience of Côte d’Ivoire, Tanzania can maximize the benefits of this sporting event, thereby transforming the local economy and positioning the country as a leader in tourism and real estate development in East Africa.
AFCON 2027 in Tanzania
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